The WOW Tower is a 46-storey mixed-use project by Mr. Eight Development in Dubai Land Residence Complex, with interiors by Tom Dixon. It offers studios and one- and two-bedroom apartments alongside mainland-licensed offices and full-floor commercial space, a rare mix for the area.

A Sky Club on level 39 has a gym, spa and private cinema, with a lazy river, padel courts and a coworking space with a content studio. The tower sits at the junction of Al Ain-Dubai Road, Sheikh Mohammed bin Zayed Road and Emirates Road.

Payment plans: 50/50 or 60/40. Expected handover: Q3 2029.